Skincare brand Indē Wild launches in India

By

Isabelle Crossley

Published
Jul 15, 2022

Entrepreneur Diipa Büller-Khosla has launched her skincare brand Indē Wild in the Indian market, the fourth country the brand has debuted in after launching nine months ago. 

Indē Wild is now available to shop in India with its selection of products designed to mix traditional Ayurvedic knowledge with modern scientific methods, the brand announced on Instagram. The brand retails a range of multi-purpose products designed to target specific skin problems.

“The India launch has been the most awaited launch for us,” Büller-Khosla told Vogue India about the launch. “For me, it's been a dream to bring this together. It has taken longer than expected, as it does when you are entering a new country with a whole new set of regulations and challenges to overcome but I am so proud that we finally made it. I can't believe that we have launched in four countries within nine months, but this is the one that feels like a homecoming. I am very excited to see how my people and my country react to Indē Wild.”

The brand has also launched in the UK, US, and Canada. Indē Wild describes its skincare as ‘Ayurvedistry’ which is an amalgamation of Ayurveda and chemistry.

“Next, we’re going into the hair category as well,” said Büller-Khosla. “I can't tell you much yet but it's going to be a very exciting product that my community has been waiting for a very long time. After that, we are going to bring out more products in the skincare and haircare category, all while expanding in new markets and continue doing the good work that we are currently doing.”