Skechers collaborates with Diane von Furstenberg
Skechers announced on Thursday a new footwear and apparel collaboration with fashion industry icon, Diane von Furstenberg.
Dubbed ‘Skechers x DVF’, the collaboration promises to blend the designer’s signature prints and bold colors with Skechers comfort technology, across several collections.
The collaboration launches with the ‘Endless Kisses’ capsule featuring the timeless DVF 'Lips' print. The signature print can be found across footwear styles including Skechers Uno and Skechers D’Lites fashion sneakers, Skechers Max Cushioning Elite running footwear, and on the Hyper Slide recovery sandal. The collection also includes a tee, leggings, shorts and racerback longline bra.
As part of the collaboration, more designs featuring other popular DVF prints are expected to arrive later this Spring.
“As a woman on the go and a passionate hiker, I’m excited to launch our collaboration with Skechers, a leader in comfort innovation,” said von Furstenberg. “This empowering offering is designed for those who push boundaries, challenge the norms and inspire others.”
“Featuring the instantly recognizable Diane von Furstenberg aesthetic on our best-selling styles will generate excitement for fashion-minded consumers around the globe,” added Kathy Kartalis, senior vice president of global product for Skechers.
“This is our first coordinating apparel and footwear collaboration, and our partnership with DVF offers an expressive ‘wow factor’ that illustrates to women how Skechers has the range to offer a complete and comfortable look that she’ll love to wear throughout her busy day.”
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