Shoppers Stop opens in Noida’s Gaur City Mall

By

Isabelle Crossley

Published
Aug 13, 2019

The multi-brand fashion retailer Shoppers Stop has opened its fourth Noida store in Gaur City Mall, bringing its Delhi NCR total store count to 14 and countrywide total to 84. 

Shoppers Stop’s latest store in Noida is spread across 43,000 square feet in Gaur City Mall and houses the retail chain’s selection of womenswear, menswear, and children’s wear, as well as accessories. The store launched with Shoppers Stop’s autumn/winter collection.

The store interior was designed by the German retail design firm Schwitzke & Partner to look clean and modern whilst also adding a bridge-to-luxury feel.

The minimal design includes flooring with walkways designed to take the customer through the store and special graphics were created for the fitting rooms. Each product category the store houses has its own dedicated section such as apparel, beauty, fashion accessories, and homewares, all with a slightly different design to give the sections a unique character.

The store also features a StyleHub zone, which features trending products and seasonal exhibits. The store houses over 300 fashion brands and also offers a personal shopping service with a dedicated lounge for First Citizen members. Shoppers Stop’s new opening has created over 200 direct and indirect employment opportunities in Noida, the business told APN News.