Senco Gold & Diamonds names Dutee Chand as brand ambassador

By

Maverick Martins

Published
Jun 17, 2021

​Senco Gold & Diamonds, a jewellery retail chain, has signed Indian sprinter and current national champion in the women's 100m event, Dutee Chand, as the company’s new brand ambassador.
 

Chand started her association with the brand with the launch of a new collection ‘Everlite’ which was launched by Senco as part of its Pride month celebrations.
 
Commenting on the association, Suvankar Sen, CEO at Senco Gold and Diamonds, in a statement said: ‘We are honoured to have Dutee as our brand ambassador. She is a talented athlete our country is proud to have. She is set to feature in a race in the Olympic qualifying event next week, and we wish her all the best. We are confident that she will come out with flying colours in the Olympic qualifying event and make our country proud again at the grandest sporting event in Tokyo.”

On associating with Senco Gold & Diamonds, Dutee Chand added: ‘It gives me immense pleasure to be the brand ambassador of Senco Gold & Diamonds. I think this is a unique association of a jewellery brand with an athlete, and I am happy that Senco Gold will be supporting me in my quest. I look forward to a successful relationship with them.”
 
Senco Gold & Diamonds is one of India’s top jewellery retailers with over 90 stores across the country.