Saundh plans to open 25 new stores by March 2022

By

Maverick Martins

Published
Jan 11, 2022

Indian women's fashion brand Saundh is planning to strengthen its retail presence with the addition of 25 new stores before the end of March 2022.
 

The brand will focus on metros, tier 1, tier 2 cities for its expansion as it looks to widen its customer base across the country to fuel its growth.
 
The brand will start off its expansion in cities like Kanpur, Bangalore, Indore, and Mumbai over the next few weeks.

“Saundh as a brand stems from our love for textiles and our vision to create a global label inspired by India. We aim to create a niche where the gap between designer clothing, aesthetics and affordability minimizes. Our collections, drawn from our rich artistic heritage retold as print stories in contemporary silhouettes", in a statement said, Sarabjeet Saluja, founder CEO of Saundh.
 
Saundh is owned by the Gujarat-based textile and garments major Sahiba Ltd. After capturing a large share of the garments and textiles market in India, Sahiba is now looking to make deeper inroads in the country’s fashion market, with its designer fashion label Saundh.