Runway Bridal fashion exhibition to return to Delhi this August

Runway Bridal will return to the capital this August to showcase current trends in luxury wedding and traditional wear. The event’s organiser Ramola Bachchan sees events as working in tandem with e-commerce to promote fashion in India.

Runway Bridal will return to New Delhi this August - Ramola Bachchan- Facebook

The business to customer fashion fair Runway Bridal will run from August 30 to 31 this year. The two-day event will take place at the Ashok Hotel in Chankyapuri, New Delhi and exhibition stalls are still available for booking. The event is organised by fashion entrepreneur Ramola Bachchan who also organises the Runway Rising fashion exhibitions.

Bachchan is at the forefront of the rising number of fashion exhibitions in India and sees them as equally valuable as e-commerce as a means for brands to grow their businesses. "The effect of e-commerce with more designers using online portals to complement and promote their business, I also feel growing number of exhibitions continues to drive interest in fashion," Bachchan said in a statement as reported by Outlook The News Scroll.

The upcoming edition of Runway Bridal has yet to announce its participating designers. Previous exhibition designers include Rohit Bal, Tarun Tahiliani, Abu Jani Sandeep Khosla, JJ Valaya, Ritu Kumar, Anju Modi, Manav Gangwani, Ashish N Soni, Siddartha Tytler, Ashima Leena, Reynu Tandon, Satya Paul, Swarovski, Farah Khan Fine Jewellery, and Sunar Jewels among others. 

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