Renee Cosmetics to enter U.S. market with Amazon
Beauty brand Renee Cosmetics will be entering the U.S. market with its launch on the global e-commerce website Amazon.
The brand will launch a range of products on the e-commerce platform and expects strong sales from international markets through its digital expansion.
Commenting on the partnership, Aashka Goradia Goble, founder of Renee Cosmetics in a statement said: “From starting as a dream waiting to be evangelized to now taking the dream across borders, the journey with Renee has been so rewarding. We couldn’t be more thankful to our community who have given us so much love.”
“As we now go to the American market, we’re super excited to show them our innovations while keeping our belief to empower women at the core of it all. We are sure that the American market will also resonate with our philosophy, products and innovations,” Goradia Goble added.
Founded by actress Aashka Goradia, Renee Cosmetics is an Indian makeup brand and sells its products in India through its website and other e-commerce websites including, Amazon, Nykaa, Flipkart, and more.
After establishing a strong presence in the online space, Renee Cosmetics has plans to launch in premium retail stores later this year.
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