Ranbir Kapoor named brand ambassador for menswear brand ‘Single’
Feb 18, 2020
Fashion retailer Universal Sportsbiz Pvt. Ltd (USPL) has named Bollywood actor Ranbir Kapoor as the new brand ambassador for their menswear brand – Single. Kapoor will feature in a brand campaign promoting Single across all platforms.
Single is the newest brand under USPLS’s umbrella. The brand has also launched its spring/summer 2020 collection, which comprises various t-shirt styles such as typo-tees, ombre, tie-dye and pop-color tees, as well as denim, joggers, shorts and casual shirts.
Commenting on its association with Ranbir Kapoor, Anjana Reddy founder and CEO of USPL in a statement said: “The youngest brand in our portfolio, Single speaks to young men who like to look their best without trying too hard. Known for his effortless sense of fashion, Ranbir is the ideal face for Single. His style, fashion sense and personality connect with the consumers especially the youth. We are thrilled with this association and are sure that it will take the brand to newer heights.”
Ranbir Kapoor added: “Single is a brand that embodies my sense of style and at the same time gives every man the opportunity to up their style quotient while unwittingly becoming the cynosure of all eyes. I am excited to be the new face of Single and I’m looking forward to seeing a lot of young men embracing this brand.”
Single will be available online on fashion platform Myntra and offline at Shoppers Stop and Central stores across India.
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