Puma collaborates with Fizzy Goblet for capsule sneaker collection
Sportswear brand Puma has collaborated with footwear brand Fizzy Goblet for a capsule sneaker collection for women this festive season.
With this association, Fizzy Goblet aims to expand its direct-to-consumer market through Puma’s wide customer base across the country.
The Puma X Fizzy Goblet collection was launched by actor Kareena Kapoor Khan along with style influencer Sakshi Sindwani, actor Aisha R Ahmed and digital creator Srishti Dixit through their social media handles.
Commenting on the collaboration, Abhishek Ganguly, managing director of Puma India and Southeast Asia in a statement said, “We are excited to partner with Fizzy Goblet for a limited-edition drop this festive season. It is a proven homegrown brand established in giving a modern spin to Indian footwear. Puma and Fizzy Goblet have leveraged each other’s key strengths to give consumers a fresh new take on our sneakers to play with.”
Laksheeta Govil, CEO of Fizzy Goblet added, “The coming together of a global icon like Puma and Fizzy Goblet with its handcrafted Indian aesthetics is a dream designer collaboration. Imagine wearing a beautiful pair of couture sneakers that also go with your lehengas.”
The Puma X Fizzy Goblet collection will only have 200 bespoke pairs and will be available at select stores of Puma, Fizzy Goblet, websites, and fashion marketplace Myntra.
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