Péro takes menswear collection to France for Man Paris trade show
Aneeth Arora’s clothing and lifestyle brand Péro will showcase its fall/ winter 2020 menswear collection at the French trade show “Man Paris” from January 17 to 19 to expand its European distribution network.
From Friday, Péro will participate in the three-day Man Paris trade show at the Place Vendôme in Paris, the brand announced on Facebook. The trade show will allow Péro to meet buyers and distributors from around the world as it aims to continue to expand its global distribution network.
Péro’s latest menswear collection features the brand’s signature whimsical motifs and sustainable use of textiles. The collection made its runway debut at Lakme Fashion Week and has a predominately navy blue, white, grey, and brown colour palette with specks of colour thrown in on delicate floral prints and trims. Stripes, rustic textiles, and layering create the relaxed yet artistic aesthetic that the brand has become known for.
Man Paris will also take place alongside Woman Paris on the Rue Cambon, Paris, during the same time period and will hold a New York, US, edition from January 21 to 23. The trade show, founded by Antoine Floch, enters its 12thseason this year after launching in 2012.
Aneeth Arora launched Péro in 2009 and the brand retails menswear, womenswear, children’s wear, and accessories. Péro means “to wear” in the Marwari language of Rajasthan. The brand is based in New Delhi and retails from multi-brand boutiques across the world and online.
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