Pero takes collection to New York, Milan, Paris

By

Isabelle Crossley

Published
Feb 25, 2022

Aneeth Arora’s sustainable fashion and lifestyle brand Pero recently showcased its fall/winter 2022 collection in New York and has launched the collection in Milan. The brand will also bring its latest collection to Paris this March. 

Pero held a showcase in New York from February 14 to 20 to present its latest collection to a private audience of buyers as it continues to expand its international distribution networks, the brand announced on Facebook. Pero then launched the collection at a private showcase in Milan, Italy on February 23 and the showcase will run in the city until March 15. 
 
From March 3, Pero will launch the collection in Paris on the French capital’s Boulevard Beaumarchais. The showcase will run for five days and conclude on March 7. 

Pero’s fall/winter 2022 collection features a new textile innovation for the label. Pero worked with a collective of India-based Afghani craftspeople to join patches of intricate, vibrant crochet onto textiles for an eclectic effect. The collection also juxtaposes more muted hues of navy and slate grey with hot pink and neon yellow to create a striking contrast. 
 
As well as its retail locations across India, including numerous multi-brand outlets, Pero has a retail presence in multiple countries in Europe, the U.S., and Japan, among other locations. The brand is known for its textile upcycling and craft-based aesthetic.