OSL Luxury expands Corneliani in India, plans to add two more luxury brands to domain
Following a slowdown during the pandemic, Fashion business OSL Luxury is expanding menswear brand Corneliani in India again with a focus on Mumbai and Delhi. OSL Luxury also plans to add at least two more luxury fashion brands to its portfolio in five years.
“We see a very valid and strong business proposition in Mumbai as we feel needed in the hub of Indian fashion,” said OSL Luxury’s business head Salesh Grover, Indian Retailer Bureau reported. “Mumbai is a haven for glamour with Bollywood, and there is a decent understanding of luxury fashion in the city. In five years’ time, we plan to involve a minimum of two more luxury brands into the OSL Luxury domain.”
For Corneliani, OSL Luxury plans to focus on the Mumbai and Delhi market for growth as the brand is gaining traction in these metros, according to Grover. The business is starting afresh after having to scale down its operations during the pandemic. The business has launched Corneliani on multi-brand e-commerce platform Tata Cliq Luxury and is focusing on online retail to expand its customer base in India.
Orissa Stevedores Private Limited, also known as OSL Group, was incorporated in 1978, according to the business’ Linkedin page. The business launched OSL Luxury and entered the luxury fashion market by partnering with Italian fashion brand Corneliani Spa in 2021 to run the brand’s retail operations in India. Corneliani had previously been introduced to the Indian market by Blues Clothing Company in 2009.
Copyright © 2023 FashionNetwork.com All rights reserved.