Oris partners with Ethos Watch Boutiques, launches new luxury collection in India

By

Maverick Martins

Published
Oct 3, 2017

Swiss watch brand Oris has got into an exclusive partnership with India’s leading watch retailer Ethos Watch Boutiques to expand its presence across the country.

The brand, in collaboration with Ethos, is looking to double its store count to 32 in India in the coming years and will also move to new cities apart from the traditional metro markets.
 
The company unveiled its new luxury watch collection Basel World 2017 for the Indian market. The exquisite timepieces from the brand range between Rs 60,000 ($1000) to Rs 5, 00,000 ($9000) and are available pan India.

CEO, Oris, Rolf Studer in a statement said: “We are extremely delighted to bring our new timepieces to India and hope our customers from here continue to show the kind of overwhelming response we have received so far. Our partnership with Ethos has been very beneficial and it’s getting stronger with each passing year.”
 
CEO, Ethos Watch Boutiques, Yashovardhan Saboo said: “We are honored and delighted to have Oris, a legendary watch brand at our boutiques Pan India and offer their new range to our customers starting this festive season. I have always felt Oris represents the unique craftsmanship of an independent Swiss watchmaker which gives customers value for money.”
 
Oris is a leading luxury watch brand known for their traditional watches with new technology and currently has 16 point of sales in the country spread across 8 major metro cities.