One Friday names Neha Dhupia as brand ambassador

By

Maverick Martins

Published
Feb 20, 2023

Kidswear brand One Friday has signed actor Neha Dhupia as its first brand ambassador. With the association, the brand aims to create awareness amongst parents to make conscious clothing choices for their children.

One Friday offers a versatile range of products in the affordable segement from comfortable loungewear, party wear, winter wear, and accessories.

Commenting on her association with One Friday, Neha in a statement said, “I want my kids’ wardrobe to be authentic, thoughtful, and fun. I am always looking out for brands that pique children’s imagination and bring out their individuality. Honestly it feels like the universe conspired to have me be associated with them, as their brand ambassador.”

Meet Sawhney, founder of One Friday added, “Getting Neha onboard as One Friday’s brand ambassador felt like a natural choice as her parenting style aligns with the brand’s values.” Neha will appear in the advertisements of the brand and will also play an active role in One Friday’s events and social media campaigns.”

One Friday sells its products exclusively through its website and stores in select cities across India.