Nykaa and Estee Lauder join forces for beauty brand mentorship programme

By

Isabelle Crossley

Published
Aug 22, 2022

Multi-brand beauty retailer Nykaa and beauty business Estee Lauder Companies have joined forces to launch ‘Beauty & You’, a beauty panel and awards programme designed to nurture the next up-and-coming Indian beauty brands.

The new Beauty & You awards invite beauty entrepreneurs in India to apply to receive mentorship, funding, and masterclasses to help them develop their skills and brands, the initiative announced on its new website. The programme will give participants access to Nykaa and Estee Lauder Companies’ networks and help them expand their operations. 
 
A total of 11 panellists have been selected to take part in the Beauty & You scheme including Bollywood celebrity and makeup entrepreneur Katrina Kaif, fashion designer Sabyasachi Mukherjee, and Estee Lauder Companies’ vice president Shana Randhava. International fashion journalist and socialist Derek Blasberg is also scheduled to take part in the interactive event as a panellist, Nykaa announced on Facebook. 

“Nykaa’s emergence as a leading consumer technology platform over the past several years is an outcome of an incredibly vibrant digital India that has spurred innovation and created an entrepreneurial ecosystem that is best in class globally,” said Nykaa E-commerce’s CEO of beauty Anchit Nayar, Beauty & You announced on Instagram. “Now it is a chance for us to give back to the ecosystem by fostering the next generation of entrepreneurs in the beauty and lifestyle verticals. Beauty & You is an opportunity for us to identify and nurture talented founders to build truly unique consumer brands for the Indian consumer, and potentially for the world.”