×
201
Fashion Jobs
KITEX GARMENTS LIMITED
General Manager - Merchandiser
Permanent · ALUVA
ZODIAC CLOTHING CO LTD
Sourcing Officer (Fabric & Garment)
Permanent · MUMBAI
LIFESTYLE BRANDS
Head of Marketing, Louis Philippe - Bangalore
Permanent · BENGALURU
LIFESTYLE BRANDS
Manager - Online Sales &Amp; Merchandising Bangalore
Permanent · BENGALURU
LIFESTYLE BRANDS
Group Manager - E-Commerce Product (B2B)
Permanent · BENGALURU
LIFESTYLE BRANDS
Manager - Product, Louis Philippe
Permanent · BENGALURU
PANTALOONS HO
Senior Executive - Marketing
Permanent · PUNE
LIFESTYLE BRANDS
Manager - Trade Channel, Finance
Permanent · BENGALURU
LIFESTYLE BRANDS
Executive -Key Accounts (Mis),lp
Permanent · BENGALURU
LIFESTYLE BRANDS
Senior Executive - Garment Technician (ww &Amp; Kids), Pdqa
Permanent · BENGALURU
LIFESTYLE BRANDS
Sales Executive - Kannur &Amp; Kasargod
Permanent · BENGALURU
HIGH FASHION GARMENT COMPANY
Manager Humanr Resource (Male) From Mumbai Only
Permanent · MUMBAI
RAJ KHATRI FILMS PVT LTD
Digital Marketing Executive
Permanent · MUMBAI
PANTALOONS HO
Manager - Digital Marketing - Mumbai
Permanent · PUNE
LIFESTYLE BRANDS
Manager - Buying, Peter England- Bangalore
Permanent · BENGALURU
ANANDGUPTA COUTURE
Social Media Marketing & Fashion Design Assistant
Permanent · MUMBAI
DESIGNR
Sales Officer
Permanent · NEW DELHI
NETE.IN
CRM & Logistics Executive
Permanent · MUMBAI
FABINDIA OVERSEAS PVT. LTD.
Retail Planner
Permanent · NEW DELHI
SELECTIVE GLOBAL SEARCH PVT. LTD.
Business Development
Permanent · NEW DELHI
AJIO - RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · KARIMNAGAR
AJIO - RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · MIRYALAGUDA

Nike reduces India store count to 150

Published
today Oct 3, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Sportswear brand Nike has shifted its focus to online sales in India and reduced its number of brick-and-mortar stores to 150. Nike has also withdrawn from a number of its India franchise agreements.

Nike has reduced its India store count to focus on online sales in the country - Reuters


Nike aims to focus on online sales in India moving forward, TNN reported. The brand retails on a number of e-commerce platforms including Flipkart and Amazon. 

After reducing its India store count to 150, the brand may further reduce it to 100, sources told TNN. Nike has withdrawn from most of its franchise agreements in the country to focus on its partnership with SSIPL (Sports Station). The business has also downsized its India workforce.

Nike is currently restructuring its global business and said in a statement that it will focus on 12 key cities across the globe to achieve 80% of its next wave of growth in 2020. The cities included London, Tokyo, and New York, and did not include any Indian cities. 

Nike first entered the Indian market 15 years ago with SSIPL, which was formally Moja Shoes. Nike India reported sales of around Rs 829 crore ($124.61 million) during the 2018 financial year and competes with other international sportswear brands in India such as Adidas and Puma. 

Copyright © 2019 FashionNetwork.com All rights reserved.