Nappa Dori repurposes faulty warehouse stock in sustainable effort
As more customers embrace sustainable fashion in India, luxury brands are taking note. The luxury leather goods brand Nappa Dori held a pop-up sale event at its Chattarpur store in New Delhi to repurpose goods that would have otherwise been wasted.
In a bid to reduce waste in the fashion industry, Nappa Dori held a sale of products including handbags and accessories that were flawed in small ways but still useable. The idea was to sell items that would have otherwise been thrown away.
“A few of the Nappa Dori products suffer minor injuries while being handcrafted in our workshops,” wrote the brand on its social media. “Not damaged or broken but with a distinctive personality of their own, we're bringing over our samples to the Nappa Dori Warehouse in Chattarpur.”
Nappa Dori is currently gearing up to open its first international store in London, UK. The brand’s flagship store is ready to open in the capital’s Monmouth Street and is currently hiring its staff for the store and attached café.
Nappa Dori was founded by Gautam Sinha in 2010. The brand produces a range of bags, handbags, and leather accessories and has six retail outlets in India.
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