Nagaland Handmade Jewellery Expo to hold second edition this September
On September 24, the Nagaland Handmade Jewellery Exhibition 2021 will hold its second edition at The Heritage in Kohima, Nagaland, showcasing jewellery from ten brands from Mokochung, Dimapur, and Kohima.
The upcoming event will focus on three of the 17 Sustainable Development Goals promoted by the government: ending poverty, gender equality, and economic growth, event founder and owner of jewellery brand Pipo, Thungchibemo Ezung, told reporters at a press conference, the Eastern Mirror reported. Pipo, founded in 2016 and based in Lotha, retails a selection of handmade accessories and retails them internationally in markets including the UK and Thailand.
Along with Pipo, other brands which will feature in the jewellery exhibition include Muney, Handmade, Gifted Creations, The Khriezos, Humtsoe Crafts, Menyie Silver Jewellery, Abeila Casket, Berum Jewellery, and Mixpick Enterprise. All jewellery showcased at the event will be handmade with the aim of promoting craftsmanship in Nagaland and giving independent businesses a platform from which to reach a wider customer base.
“The Covid-19 pandemic has been an eye-opener in so many ways as we have been living in lockdown around the world, more than ever experienced how small business truly are the the heart and soul of the economy,” the event announced on Facebook. “The MSMEs not only meet local demands to play an important role in the global supply chains as well. The Indian MSMEs sector contribute to 45% of overall export from India and 63.4 million units throughout the country… While we are trying to 'build back better', we felt the need to focus on areas such as handicraft works which are a rich resources and a cultural identity, yet lack adequate connectivity.”
The event will take place in partnership with Task Force for Music and Arts, GuTouch, Naga Streetstyle, Beat Devices, Colours Graphics, and Made in Nagaland. The event will kick-off with an exclusive viewing for 60 guests then will be open to the public, Nagaland Post reported.
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