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Published
Feb 22, 2017
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Murjani Group plans to sell FCUK licensing rights in India

Published
Feb 22, 2017

Murjani Group, owner of Brand Marketing India (BMI) the existing license holder in India for London’s French Connection is planning to sell its licensing rights for the FCUK brand.



 
BMI launched FCUK in India in 2008, opening several retail outlets for the brand. Later, it also developed the brand’s ecommerce site in the country, when online retail picked up in 2013. The company managed the brand’s sale on platforms such as Amazon, Myntra, and Jabong.
 
"The Murjani Group is trying to sell the FCUK business in India. It will either sell completely or find a strategic investment for the business," said a person directly involved in the proposed divestment to business daily Economic Times.

 The group, which was known for its retail presence and launching several international brands in India, earlier sold off Tommy Hilfiger and Calvin Klein business also.
 
BMI had also acquired FCUK’s licensing rights for neighbouring countries, such as Sri Lanka, Bhutan, Nepal, Pakistan and Bangladesh, launching the brand in the Indian subcontinent for the first time.
 

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