Miniklub opens new baby wear store in Patna
Baby wear brand Miniklub has opened a new store in Patna, Bihar. The store is located in Lodipur’s Christian Colony and retail Miniklub’s range of baby and children’s garments, footwear, personal care goods, and gift items.
The new store caters to babies and children up to eight years old, with products including its New Born essentials range and new winter range of coats and thick layers, Indian Retailer Bureau reported. The store also retails the brand’s accessories line, which includes diaper bags among other designs.
Miniklub recently expanded its product offering to launch a range of matching apparel for parents and children, the brand announced on Facebook. With matching graphic t-shirts for fathers and sons and printed ruffle tops for mothers and daughters, the new line marks a diversification away from children’s wear and into adult’s wear for the brand.
Miniklub launched in 2013 as a baby wear brand and currently has a presence in over 450 multi-brand brick and mortar stores as well as a presence on a variety of e-commerce platforms including Amazon, Myntra, Flipkart, and Ajio among others. The brand has 45 exclusive brand outlets spread across 26 Indian cities.
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