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By
Reuters API
Published
Nov 7, 2022
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Mike Ashley's Frasers raises Hugo Boss exposure to up to $980 million

By
Reuters API
Published
Nov 7, 2022

Mike Ashley's Frasers Group said on Friday it had increased its maximum exposure to German fashion house Hugo Boss to 875 million pounds ($980 million).


Boss - Spring-Summer2023 - Womenswear - Milan - © PixelFormula


Frasers, which was formerly called Sports Direct and is on a drive to move upmarket, said it now holds 4.3% of Hugo Boss stock directly and a further 30.03% via the sale of derivatives known as put options.

Hugo Boss is a supplier to the group's House of Fraser and Flannels chains.

Frasers has a long history of making strategic investments to develop relationships with other retailers.

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