Me N Moms to open 200 new stores across India

By

Maverick Martins

Published
Dec 2, 2021

Kids and maternity wear retailer Me N Moms plans to strengthen its retail network with the addition of 200 new stores by the end of this financial year. The stores will be both company-owned and franchise shops.
 

The retailer started its expansion by opening 12 new stores on a single day in six states across India. It plans to open 20 more soon in another seven cities.
 
Me N Moms is banking on its affordable pricing to fuel its growth amid the Covid-19 disruptions.

Commenting on the expansion, Naresh Khatar, managing director at Me N Moms, in a statement said: “Indian parents are now more aware of the need for nursing and baby care products but overall awareness of using safe and hygienic products for babies and mothers is lower as compared to international first-world markets.”
 
“Baby care and parenting range had been restricted to the upper echelon of the society due to its premium pricing, but every infant deserves a safe and sound growth during his early years. They should not be deprived of it because of the pandemic,” Khatar added.
 
Me N Moms, which opened its first store in May 1994 in Juhu, Mumbai currently operates 135 stores in 69 cities.