Max Fashion opens 400th store in Bengaluru
Men’s, women’s, and children’s wear brand Max Fashion has opened its 400th brick-and-mortar store in Bengaluru and the brand is now present in over 170 Indian cities.
On March 27, Max Fashion opened the doors to its new spacious outlet in Kammanahalli, Outlook India reported. The store carries Max Fashion’s full selection of casual wear, footwear, accessories, and lifestyle goods with dedicated segments for its various product lines.
The brand markets itself as a clothing, accessories, and footwear store for the whole family and retails in the value to mid segment of the market. Each year, Max Fashion launches eight seasonal collections with around 20,000 new designs.
Max Fashion opened its first store in Indore in 2006 and has gone on to expand across the country as well as internationally. Now present in over 19 countries, Max Fashion announced that it has a customer base of over 33 million and has recorded over 10 million downloads of its shopping app.
Max Fashion is part of Landmark Group and launched in 2004. The brand has partnered with numerous e-commerce platforms including Flipkart, Myntra, Amazon, and Ajio, to retail its product selection online.
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