Marks & Spencer launches ‘Holiday Shop’ collection at IBFW
British retailer Marks & Spencer (M&S) launched its all-new ‘holiday shop’ collection at the sixth edition of the India Beach Fashion Week in Goa.
The Holiday Shop AW collection features holiday essentials like swimsuits, two-piece bikinis, kimono gowns and more. Beyond swimwear, the collection also has shirt cover-ups and lounge midis.
Soozie Jenkinson, head of design for lingerie, activewear, and swimwear at Marks & Spencer in a statement said, “India Beach Fashion Week is perfect for M&S to showcase our latest Autumn/Winter collections from stylish swimwear through to feminine lingerie.”
“We’ve brought a collection that has been developed with high attention to detail with something everyone will love in new seasonal shapes, styles, and fabrics. The collection means dressing for the beach and never compromising on style with comfort,” she added.
Marks & Spencer entered the Indian market with its first store in India in 2001 and in April 2008 signed a joint venture with Reliance Retail to form Marks & Spencer Reliance India Pvt Ltd.
M&S currently has 67 stores across 32 cities in India and 1,463 Marks & Spencer stores worldwide.
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