Manish Malhotra, Myglamm launch the ‘2020 Celebration Edit’ beauty collection

By

Maverick Martins

Published
Jan 9, 2020

Designer Manish Malhotra and European beauty brand Myglamm have come together to launch the ‘2020 Celebration Edit’ to celebrate New Year and the first anniversary of Manish Malhotra Haute Couture Makeup.
 

With this launch, Manish Malhotra’s beauty makeup line has expanded its product range and will now offer over 100 products that include lip/eye/cheek metallic chalks, glitter eyeliners, liquid matte lipsticks, gold mascara topcoats, and a face & body luminizer among others.
 
Commenting on his new collection, designer Manish Malhotra in a statement said “As a costume designer, I’ve always worked with the whole look, and make-up is an intrinsic part of it. So, extending to Manish Malhotra Beauty seemed like a natural progression for me. We’ve put in relentless energy and time to gather insights and share knowledge to come up with our make-up range. We’re thrilled to see the reception of our first year.”

Malaika Mahtaney, chief marketing officer at Myglamm added, “Manish Malhotra Haute Couture Makeup by Myglamm has redefined the luxury beauty experience for Indian consumers. We have doubled the product line this year, bringing products that India has never seen before by bringing to Indian women the best global trends.”
 
Manish Malhotra is a designer known for his opulent traditional wear and launched his first-ever makeup collection in 2018. The brand now retails at the multi-brand beauty retailer Myglamm’s stores and in Malhotra’s flagships. The brand also has a dedicated homepage on Myglamm’s e-commerce store.