Louis Stitch expands portfolio with launch of men’s apparel

By

Maverick Martins

Published
May 23, 2023

Gurugram-based premium menswear brand, Louis Stitch has expanded its product portfolio with the launch of an apparel line that includes shirts and polo t-shirts.

With this launch, the brand aims to make inroads in the men’s premium apparel segment by launching 150 to 200 new designs every month.

Louis Stitch had recently raised Rs 5 crore from cinema multiplex chain PVR Limited’s logistics arm ATC Logistics for retail expansion and diversification of product portfolio.

Commenting on the apparel launch, Amol Goel, founder CEO of Louis Stitch in a statement said, “The strategic expansion into men’s fashion marks an important milestone in our journey to become a one-stop fashion destination for men.  With our focus on global and Indian sourcing, we are set to redefine quality standards in the industry while providing men with versatile options for varied needs and preferences.”

“Our purpose has always been to provide men with the finest handcrafted fashion products, and now we are extending that commitment to include a wide range of premium apparel. We are hopeful that our shoppers will love our apparel collection as they do our shoes,” he added.

The apparel collection starting at Rs 1,500 ($19) onwards is available on Louis Stitch’s website and leading e-commerce marketplaces including Myntra, Amazon, and Flipkart, amongst others.