Published
May 21, 2019
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Louis Philippe enters Arunachal Pradesh with its maiden store in Itanagar

Published
May 21, 2019

Louis Philippe, India’s leading premium menswear brand, has entered the state north eastern state of Arunachal Pradesh with its maiden store in Itanagar.
 

Louis Philippe enters Arunachal Pradesh with its maiden store in Itanagar - Louis Philippe


The new store is spread over an area of 1,250 square feet and was inaugurated by former Indian football team captain Bhaichung Bhutia. The outlet will house a wide range of formals, casuals, denims, suits, blazers, and accessories.
 
Louis Philippe has witnessed strong sales from North-East India and is betting big on this region for growth going forward. The store in Itanagar is the brand’s eighth store in this region.

Commenting on the store opening, Farida Kaliyadan, chief operating officer at Louis Philippe in a statement said, “The growth of the retail sector, supported by increasing consumer demand makes Itanagar an exciting market for the brand.”
 
“It has been our endeavour to enhance customer experience at our stores by delighting our patrons with superior craftsmanship, great quality, and unmatched retail experience,” she added.
 
Louis Philippe is owned by fashion retailer Aditya Birla Fashion and Retail Limited (ABFRL) and has stores across the country.

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