Lotus Make-up Beauty Show held at LMIFW with focus on natural products
The Lotus Make-up Beauty show at the recently concluded Indian Fashion Week, organised by the Fashion Design Council of India (FDCI), highlighted the need to use natural, clean beauty products.
Three make-up artists -- Anu Kaushik, Vidya Tikari, and Joy Goswami -- recreated three distinct themes -- beauty trends of 2021, artsy make-up, and festive make-up -- with the use of Lotus Make-up products.
Commenting on the beauty show, Nitin Passi, joint managing director at Lotus Herbals, in a statement said: “With the pandemic, the values of a natural way of living and make-up choices cannot be emphasised more. Our initiative through this show is to find meaning in every celebration, a joyous journey on the road-to-recovery. For a future that's more sustainable, I would request everyone to make a slow switch to make-up products that are genuinely natural, clean, cruelty-free and safe to use.”
FDCI chairman, Sunil Sethi added: “The beauty show was inclusive, and displayed the transformative powers of make-up with simple processes and techniques. Lotus Make-up has wide-ranging products, which help portray a character, adding life to the LMIFW shows.”
The beauty show was held on the concluding day of LMIFW at the FDCI studio space. The outfits for the show were sourced from leading designers – JJ Valaya, Rajesh Pratap Singh, and Amit Aggarwal.
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