×
295
Fashion Jobs
NETE.IN
CRM & Logistics Executive
Permanent · MUMBAI
FABINDIA OVERSEAS PVT. LTD.
Retail Planner
Permanent · NEW DELHI
SELECTIVE GLOBAL SEARCH PVT. LTD.
Business Development
Permanent · NEW DELHI
AJIO - RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · KARIMNAGAR
AJIO - RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · MIRYALAGUDA
AJIO - RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · KOTHAGUDEM
AJIO - RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · NAGARKURNOOL
LIFESTYLE BRANDS
Area Sales Manager Bangalore
Permanent · BENGALURU
HIRING STUDIO
Chief Financial Officer
Permanent · HOSAPETE
RJ CUBE STAFFING SOLUTIONS
Storekeeper
Permanent · DELHI
ORIENT CRAFT LTD.
Production Incharge
Permanent · NEW DELHI
GETNATTY DESIGNTECH PVT. LTD
Business Development & Sales Specialist
Permanent · MUMBAI
CONSULT IN INDIA
Area Sales Manager- (South & West Region)
Permanent · Kota
ADECCO INDIA PRIVATE LIMITED
e Commerce Executive :Garments Company:Kolkata
Permanent · Kolkata
NCDI PLACEMENT CONSULTANCY
Sales Coordinator (Male) For Leading Retail Store
Permanent · Lucknow
2COMS CONSULTING PVT LTD.
Area Sales Manager Knitwear/ Innerwear
Permanent · Mumbai
SEARCHLIGHT HR SERVICES PVT. LTD
Sales Manager- Fragrances
Permanent · Chennai
KEYSTONE CONSULTING PVT LTD
Business Development - Textile Company
Permanent · Coimbatore
JOB SEARCH
General Manager - Mumbai & Delhi Exp in Textile Testing Industry Only
Permanent · National Capital Region
JOB SEARCH
sr. Executive - Accounts & Finance - Vile Parle
Permanent · Mumbai
CAREER CROSSWAYS
Export Marketing Manager
Permanent · Ahmedabad
TEJASWI SERVICES PVT LTD
Business Development Executive
Permanent · Mumbai

Lectra’s new Fashion on Demand tool underscores personalisation shift

Published
today Dec 6, 2018
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Lectra, a Paris-based provider of tech solutions for the apparel industry, is rolling out a new product personalisation platform, Fashion on Demand, globally from January 2019.



It said the end-to-end offer, which is the result of four years of R&D by a team of 100 experts four years of R&D, will automate the entire personalisation process from product development to final cutting stages.

The tool is designed to help brands offer a personalisation service that can match supply with demand, and solve a host of issues such as overstocking. Additionally, the service is expected to improve cash flow, as consumers are asked to pay upfront for their orders.

"Personalization, or rather, on-demand production, is going to be an industry-wide phenomenon. It is hence Lectra's duty, as an Industry 4.0 pioneer, to think ahead of time, and spearhead this movement. Keeping our customers' best interests in mind, we've worked with renowned personalisation specialists from different countries to develop this solution,” commented Daniel Harari, chairman and CEO of Lectra.

“With 'Fashion On Demand by Lectra' we're doing the unthinkable. For the first time in the fashion industry, there will be a comprehensive personalisation solution that will be able to perform under the same market conditions as the ready-to-wear segment and produce the same, if not better, results,” he continued.

Currently, on-demand fashion production is costly, as supply chains lack the flexibility to create and produce these products, and companies are forced to develop independent workflows for each design, incurring additional production costs. Infrastructures are also slow, running the risk of upsetting customers who have paid premium prices for their personalised products.

Last year, Amazon patented an on-demand clothing manufacturing system designed to quickly produce products after an order was placed. It is unclear whether such a facility is being built, but the plans underscore a trend that could very well become the new normal as consumers shift towards personalised products and experiences.

Copyright © 2019 FashionNetwork.com All rights reserved.