Kaveri launches new mobile app bykaveri

By

Isabelle Crossley

Published
Dec 28, 2022

Kaveri has launched its first ever app named ‘bykaveri’ on the Apple and Google app stores. The womenswear brand and linen specialist aims to offer an interactive online shopping experience to customers with its new launch. 

“Kaveri is thrilled to announce the launch of its very first mobile phone app,” the brand announced in a press release on December 27. “Replete with an experience akin to walking into any of their stores, the app is the home to a range of styles, designs, special offers, updates and more from the house of Kaveri.”
 
The app is designed to offer an elevated shopping experience from what is possible on an e-commerce store, according to Kaveri. With curated visuals and information about the brand’s production process, the app reflects Kaveri’s paired down and delicately feminine aesthetic. 

The brand has launched a limited promotional offer to shoppers to celebrate the launch of the app and the end of 2022. Shoppers who use the app to complete their purchases through the app will receive a 22% discount for a limited time. 
 
“The brand’s ethos from the very beginning has been to provide inclusive and honest clothing using the finest linen fabrics for the women of today,” wrote the brand in a press release. “Catering to all shapes and sizes, creating garments that exude confidence, versatility and free-flowing comfort making them easy to wear everyday with each piece narrating a sublime tale. These contemporary designs flow, drape in interesting and flattering silhouettes that change the way you feel about yourself- powerful, whimsical and always effortlessly stylish.”