Kartik Aaryan, Rashmika Mandanna to endorse Wow Skin Science
Personal care brand Wow Skin Science has named actors Kartik Aaryan and Rashmika Mandanna as its brand ambassadors for the Wow hair care range.
With this association and pan-India popularity of the actors, the direct-to-consumer brand aims to make deeper inroads in the country’s beauty and wellness market.
Commenting on the association, Manish Chowdhary, co-founder of Wow Skin Science in a statement said, “As a brand that is deeply rooted in the philosophy of nature, we ensure that the partners we work with spread out our narrative and resonate with our vision. Hence, Kartik and Rashmika made complete sense. Both have an incredible line of work, champion the right causes and are loved by people across age groups, especially the gen Z. We’re really excited to have them onboard.”
Kartik Aaryan added, “I am really thrilled to be associated with the brand and be a part of its journey because as an actor I think of the audiences first, this brand does the same - puts people first.”
Talking about her association with the brand, Rashmika Mandanna said, “I am excited to be a part of the Wow family. The brand is known to be chemical free, nature inspired and most importantly, eco-friendly - a philosophy that is very close to my heart.”
Manish and Karan Chowdhary launched Wow Skin Science in 2014 as a toxin-free beauty brand. Run by parent company Fit & Glow Healthcare, the brand retails both online and in stores.
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