Kanakavalli to hold eight more showcase events across India this January
today Jan 16, 2020
Handcrafted saree brand Kanakavalli will hold eight pop-up exhibitions for its latest collection this month to widen its customer base and launch its collection in cities where it does not have flagship stores.
From January 17 to 19, Kanakavalli will set up shop at the Park Prime in Jaipur to retail its Kanjivaram silk saris to a business-to-customer audience. The brand will hold a concurrent exhibition in Lucknow during the same time period at the Taj Mahal hotel.
Kanakavalli will then travel to Delhi for a showcase event at The Park from January 23 to 24 with a similar product selection. Then, the brand will showcase its sarees at Port Blair from January 24 to 26.
The brand will hold a “Bridal Tissue Kanjivaram exhibit” in Hyderabad from January 24 to 26 at its flagship store in the city for the spring wedding season. During the same time period, the brand will also hold an exhibition titled “Mandanila, the softer silk” at its Kanakavalli Adyar store in Chennai.
From January 25 to 26, Kanakavalli will take its event to Gurugram and retail its products at the Taj City Centre. Finally, the brand will travel to Chandigarh from January 27 to 28 and set up shop at the Chandigarh Club. The brand has already held six previous events this month to take its latest collection across the country and visited Mysuru, Goa, Coimbatore, Bengaluru twice, and Raipur.
Kanakavalli launched in 2014 in Chennai and currently has two flagship stores in Chennai as well as flagships in Coimbatore, Hyderabad, and Bengaluru. The brand also retails from its dedicated e-commerce store.
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