Jack & Jones opens new concept store in Surat

By

Isabelle Crossley

Published
Jul 23, 2021

Menswear brand Jack & Jones has opened a new concept store measuring over 1,855 square feet in Surat, its first brick-and-mortar outlet in the city.

 
Jack & Jones’ new concept store opened on Surat’s Ghod Dod Road and launched its spring/summer collection, the brand announced in a press release on Friday. The store has a dedicated denim section named ‘jeans intelligence’ as well as displays for its range of western-style casual wear. The brand’s retail debut in Surat is a response to the increased demand for branded menswear.
 
The store has a bright, industrial-style interior with a smoke burnished grey floor and neutral lighting. The store also has dedicated segments for the brand’s range of shoes, suits, athleisure, and accessories. 

“This exclusive store will offer a complete wardrobe selection of casuals, essentials, denims- including shoes and accessories,” said the brand in a press release. “The store layout promises easy navigation which means easy shopping for the customers.”
 
Jack & Jones launched over 25 years ago as a denim brand. The label currently has 74 stores in India and 525 shop-in-shops spread across the country as it continues to expand its retail presence.