Indian Terrain opens new exclusive brand outlet in Chennai

By

Isabelle Crossley

Published
Apr 11, 2023

Menswear brand Indian Terrain has opened a new, 2,100 square foot flagship store in Chennai’s East Coast Road area at Thiruvanmiyur. The store is the brand’s twelfth in the city and retails its full range of formal and casual Western and fusion wear. 

“We are thrilled to open our new flagship store in East Coast Road, Chennai,” said Indian Terrain’s managing director Charath Narasimhan, Indian Retailer Bureau reported. “Chennai is our home, and we are always looking to serve our consumers here with bigger and better stores for they to have a comfortable shopping experience."
 
The store was inaugurated by actor and radio host RJ Balaji along with a number of brand executives. The store has a modern, paired-down design and is decorated to create a welcoming atmosphere. A dedicated space has also been created for Indian Terrain’s sustainable clothing line which is made from responsibly sourced textiles, the brand announced on Facebook. 

"This addition of a new store is an exciting milestone for our brand, and we are looking forward to offering our customers in this side of town a unique shopping experience," said Narasimhan. "We are confident that our new store will offer consumers from the neighbourhood a range of high-quality menswear that will be well-received.”