Indian sellers to participate in Black Friday sales on Amazon
today Nov 23, 2018
Amazon India will give a platform to around 37,000 Indian sellers to sell their products globally during the Black Friday and Cyber Monday sales on its e-commerce platform.
The Indian sellers will be offering over 120 million products made in India to a global audience through Amazon’s global selling program.
Indian sellers will export products like accessories, cookware, clothing, toys, home decor, arts and crafts to customers worldwide.
“As part of its global selling programme, Amazon has been enabling Indian exporters to sell their products across the world, Amazon said in a statement.
It claimed that the Indian exporters, who were part of the global selling programme, witnessed a revenue growth accounting for nearly 1.5 times year-on-year during the Black Friday and Cyber Monday shopping season in 2017.
The Seattle based company is focusing on its global selling programme to drive the next phase of growth for the company in India. Amazon with its global reach was an early entrant into global selling and currently has over 37,000 sellers who sell their products on the company’s global e-commerce marketplaces.
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