House of Masaba opens store in Delhi’s luxury mall The Kila
House of Masaba’s latest store opening took place in New Delhi on May 1, bringing its store total in the capital to three and Indian total to 10. The store launched with the brand’s latest summer/ festive 2019 collection and resort wear line.
The Kila is located at Seven Style Mile in Mehrauli, New Delhi and houses flagship stores of a number of brands including Anamika Khanna, Amit Aggarwal, Namrata Joshipura, and Pankaj and Nidhi as well as the multi-brand boutique Evoluzione and the restaurant Qla. Other recent store launches at the mall include apparel brand Ridhi Mehra and accessories brand The Right Sided.
Gupta recently revealed that she plans to open over 50 more stores across India with a focus on resort and swimwear as well as affordable occasion wear. The brand also has international expansion plans with an opening in Dubai planned for next year followed by planned launches in the US, UK, and South-East Asia.
The brand also recently launched a licensed Game of Thrones capsule collection featuring clothing inspired by the TV show as well as accessories and tech items. The collection was created in collaboration with Black White Orange, the start-up holding the licence to create merchandise for HBO in India.
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