×
463
Fashion Jobs
MOLEDRO
Operation Manager
Permanent · NEW DELHI
MOLEDRO
HR &Admin
Permanent · NEW DELHI
MOLEDRO
Brand Manager
Permanent · NEW DELHI
MOLEDRO
sr Fashion Designer / Production Manager
Permanent · NEW DELHI
ADIDAS
Manager Information Security
Permanent · GURUGRAM
ADIDAS
sr. Manager Sales Excellence
Permanent · GURUGRAM
CL GUPTA RETAIL PRIVATE LIMITED
Production Manager Cum Quality Control Manager
Permanent · Noida
UGRAYA FOODS
Production Manager || Agartala (Tripura) || Poultry Feed Industry
Permanent · Agartala
GOVIND KRIPA INFRATECH PVT. LTD.
HR/Telecalling/Sales Manager/Sales Executives/Asst. Sales Manager
Permanent · Jaipur
JUMBO BAGS
Manager- Production (Fibc / Woven Polypropylene Industry)
Permanent · Chennai
ADIDAS
Manager, Masterdata And Product Launch (.Com & Digital Partners), Apac
Permanent · GURUGRAM
ADIDAS
Manager, Digital Backend Operations, Apac
Permanent · GURUGRAM
THE HOUSE OF DEEPTHI LIMITED
Production Manager
Permanent · MUMBAI
MANPOWERGROUP SERVICES INDIA PRIVATE LIMITED
Hiring-Field Sales Manager
Permanent · Chennai
YUTIKA NATURAL
Area Sales Manager (Guwahati)
Permanent · Katihar
LENSKART
Area Operations Manager
Permanent · Chennai
ELECTRONICA FINANCE
Area Sales Manager - Mumbai- Vasai
Permanent · Mumbai
ADIDAS
Manager Learning & Development & Knowledge Management (M/F/D)
Permanent · CHENNAI
D.LIGHT
Hiring For Area Sales Manager | Bihar | d.Light Energy
Permanent · Patna
CHOLAMANDALAM INVESTMENT AND FINANCE COMPANY LIMITED
Loan Against Securities - Area Sales Manager
Permanent · Chennai
ANAND RATHI GLOBAL FINANCE
Hiring For Area Sales Manager Sme- Lap
Permanent · Mumbai
CURLYFE BIOSCIENCES
Senior Area Sales Manager
Permanent · Ghaziabad
Published
Jan 10, 2022
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

H&M launches first ever virtual fashion collection

Published
Jan 10, 2022

H&M on Monday unveiled its first-ever virtual fashion collection and said it “represents H&M’s ambition to lead the change in the fashion industry, by making virtual fashion accessible to our customers”. 


H&M



The new collection will only be available via a competition on its webstore “where customers can submit a fun and innovative name for one of the three looks in the range to be in with a chance of winning a look which will then be digitally fitted to them”.

The closing date is the first week of February with a jury of representatives from H&M choosing three winners from each of the countries taking part (the UK, US, India, Germany, and France).

The winners will submit a photo of themselves and the virtual garment will then be digitally tailored to their body. The customer will receive the picture of their new look, complete with moving animation effects, that they can post on their social channels. 

It’s been created in collaboration with Dress-X, the digital and virtual clothing platform.

The launch happens as retailers and brands race to enter the virtual world, with digital and NFT collections coming thick and fast.

The Swedish fashion giant said this latest move represents its “values of being an inclusive retailer as the looks fit all bodies no matter size, shape and gender”.

And the collection “also enables us to contribute to our ambition to become fully circular and climate positive” as there’s no manufacturing, packaging or waste involved.

Ongoing H&M collaborator Maisie Williams — the actress and sustainability advocate — is fronting the launch as the face of the campaign for the collection.

Copyright © 2022 FashionNetwork.com All rights reserved.