GoS enters Indian market with Excedo Luxuria
Swedish luxury watch brand GoS has forayed into the Indian market by partnering with Delhi based Excedo Luxuria. The partnership will give the latter exclusive marketing and distribution rights for the GoS brand across the Indian subcontinent.
Excedo Luxuria will now be responsible for setting up retail stores for the brands and also look out for online partners to sell the brand exclusively in India. GoS has identified India as a key market for growth and expects the partnership to help the brand grow in the country.
Currently, GoS exports almost 80 percent of its production to countries like United States, China and Middle East with 20 percent sold in Europe. With this partnership the firm is hoping to capture the growing Indian sub-continent markets.
Commenting on the partnership Rahul Kapoor, Co-Founder, Excedo Luxuria in a statement said, “It’s an honour to be recognised by GoS Watches and be appointed as their exclusive partner for India. GoS is a niche luxury brand in the design-driven category of sophisticated watches from Sweden and offers an exclusive selection of timepieces designed by a renowned watchmaker.”
Patrik Sjögren of GoS watches added, “We are pleased to enter India in collaboration with Excedo Luxuria. They are an established firm that have successfully represented cutting edge niche and exclusive brands for over a decade. This is the right time for us and we are excited. ”
Excedo Luxuria is an Indian luxury firm that retails and distributes global luxury brands like Cecil Purnell, Laurent Ferrier, Fiona Kruger, Urwerk and Mad Paris.
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