×
207
Fashion Jobs
WALPLAST PRODUCTS
Opening For Manager Sales - Walplast Products Pvt. Ltd. (Pune)
Permanent · Pune
ADECCO INDIA PRIVATE LIMITED
Job Opening For Area Sales Manager Role For Mnc Company
Permanent · Bengaluru
DR LAL PATHLABS
Area Sales Manager -Chandigarh
Permanent · Chandigarh
JOB INDIA
Regional Manager Sales (Backend Operations)Garments - Gurgaon
Permanent · Faridabad
MANPOWERGROUP SERVICES INDIA PRIVATE LIMITED
Area Sales Manager/sr.Area Sales Manager
Permanent · Kolkata
HERITAGE NUTRIVET LIMITED
Cattle Feed - Area Sales Manager - Salem Location
Permanent · Salem
THINK FIRST DIGITAL
Hiring For Event Production Manager - Mumbai
Permanent · Mumbai
LUPIN
Opportunity For Area Manager - Mass Marketing - Lupin Ltd
Permanent · Pune
SOBHA
Manager - Sales at Sobha Nesara, Kothrud - Pune
Permanent · Pune
MIDAS HYGIENE INDUSTRIES PRIVATE LIMITED
Area Sales Manager - Punjab
Permanent · Jalandhar
PETPOOJA
Area Sales Manager || Software Sales (Pos) || Petpooja
Permanent · Navi Mumbai
FLEETX
Assistant Area Sales Manager/ Area Sales Manager
Permanent · Haldia
FLEETX
Area Sales Manager
Permanent · Tirunelveli
MINIVEL SERVICES
Area Sales Manager - Insurance Company
Permanent · Bengaluru
POLYCAB
Area Sales Manager
Permanent · Chennai
ACME SERVICES PRIVATE LIMITED
Purchase Manager For a Leading Textile Brand
Permanent · Mumbai
SBFC FINANCE
Area Sales Manager And Sales Manager- Loan Against Property
Permanent · Ahmedabad
GRAND CHEMICAL WORKS
Area Sales Manager- Lucknow (gt Fmcg)
Permanent · Lucknow
GRAND CHEMICAL WORKS
Area Sales Manager - Jaipur (gt)
Permanent · Kota
PUMA
Manager- Supply Planning
Permanent · Bengaluru
PUMA
Senior Manager - Performance Marketing- Marketplac…
Permanent · Bengaluru
SURYA FOOD AGRO LTD
Production Manager
Permanent · Greater Noida
Translated by
Nicola Mira
Published
Oct 3, 2018
Reading time
3 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

French label Y/Project pursues its success story on all fronts

Translated by
Nicola Mira
Published
Oct 3, 2018

Y/Project is going strong, as shown by the French label’s stunning spring/ summer 2019 collection, bursting with unexpected details and sundry experimental features. Glenn Martens, 35, who took charge of Y/Project in 2013 and went on to win the ANDAM Prize in 2017 with it, is definitely one of fashion’s most interesting emerging designers, and one of the most appreciated. Y/Project is currently distributed via 150 multibrand clients worldwide, with a revenue of €7 million and sales growing at a rate between 20% and 30% each season.


One of Y/Project’s new accordion handbags - PixelFormula


“Everything exploded after our first womenswear show, in February 2016. The label is well-liked because the range is eclectic, featuring streetwear, tailored looks, lingerie, denim and more. Our clothes are painstakingly constructed. We have a studio with seven people working at pattern development. Everything is handled internally. And with four collections per year, there’s a lot of work to do,” said Martens to FashionNetwork.com.

Martens is a busy man, but he found the time to take a peek at the emerging labels at Parisian showroom Designers Apartment, where Y/Project showed for five seasons, before taking off on its own. Martens did a collaboration with Diesel in June, and on Monday evening he was at the l’Eclaireur concept store for the launch of the Ugg + Y/Project capsule collection. And there is more.

Martens recently introduced his very first handbag and eyewear lines, both debuting at the Spring/Summer 2019 show at the Paris Fashion Week: a series of crystal-effect plastic clutch bags, and some quirky accordion-like bags, easy to enlarge or fold up. The handbags have been developed internally in collaboration with Isa Kauffman from IFM, and are made in Italy, while the sunglasses are a collaborative effort with Linda Farrow.



Y/Project’s quirky new take on the sweatshirt - PixelFormula


“The idea is to complete the range little by little. To do so, we expanded our team and we organised ourselves by specialisation, while previously everyone did a little bit of everything,” said Martens, who in a few years has surrounded himself with a small community of 25 people, many of them working freelance. He recently hired someone to look after streetwear, while shoes are handled by Gabrielle Beau, jewellery by Stéphanie d’Heygère and embroidery by Emilie Melden.

The collection presented last Thursday consisted of forty-eight looks, for forty-eight different women. “We love diversity, and we celebrate it through our brand. We will never do a traditional t-shirt, in the same way that we will never do a dress just because it looks nice. There’s always an extra twist, an amusing detail in Y/Project clothes,” said Glenn Marten. Y/Project won over the audience at the show with an inventive, highly feminine wardrobe, both playful and glam, featuring the label’s staples (among them, the skirt which morphs into leggings, denim briefs worn over nylon tights, double-layered jackets and trompe-l’œil jeans), as well a plethora of novelties.


Y/Project unveiled the SS 2019 collection and launched eyewear - PixelFormula


“I’m obsessed with the idea of novelty in clothes,” said Martens, smiling. This season, he had fun combining push-up bras with a classic grey fleece sweatshirt with a generous, heart-shaped plunging neckline. The same to be found in a thin-strapped petal-like dress or a cardigan.

Another quirky detail is the zigzag shape of the straps in some of the dresses, tops or sweaters. A sophisticated Prince of Wales-check suit is shorn of the shoulders, replaced by a corset top festooned with an organza garland looking like a feather boa. And the V-neck in a sweater is replicated at the waist of a matching skirt or trousers.

Copyright © 2022 FashionNetwork.com All rights reserved.