Published
Aug 23, 2018
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Flipkart launches 2Gud platform to sell refurbished goods

Published
Aug 23, 2018

Indian e-commerce giant Flipkart has launched a platform called ‘2Gud’, to tap into the country’s billion-dollar used goods market. The platform has been launched on mobile browsers and will sell refurbished products across India.
 

Flipkart launches 2Gud platform to sell refurbished goods - Flipkart- Facebook


With the new platform, Flipkart is looking to make early inroads into this market to capture a large share of the used goods segment.
 
“Through 2GUD, we aim to remove the trust deficit that exists in the refurbished goods market,” Flipkart’s Chief Executive Officer, Kalyan Krishnamurthy said.

Anil Goteti, Flipkart’s Vice President heading 2GUD operations added, “Every product that is sold on the platform goes through about 47 rounds of checks and is sold in five grades based on their physical condition — ‘Like New’, ‘Superb’, ‘Very Good’, ‘Good’ and ‘Okay’.”
 
“The prices of products on the platform will vary based on their condition. With the refurbished goods market remaining highly fragmented and unorganised, 2Gud will remove the buyer-seller interaction by performing the necessary quality checks itself,” Goteti said.
 
2Gud is seen as the relaunch of eBay India after Flipkart stopped all transaction on the latter last month. Several members from the eBay team have also been integrated within Flipkart's 2GUD team
 
2Gud will soon be available on desktop and mobile app in the coming months.

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