Fastrack collaborates with actress Ananya Panday to launch Ruffles collection

By

Maverick Martins

Published
Sep 28, 2020

Titan’s watch and accessories brand Fastrack has partnered with Bollywood actress Ananya Panday to launch the ‘Ruffles’ collection of bags and watches.
 

The Fastrack x Ananya Panday has 16 watches, while the bags will come in different styles like backpacks, satchels, slings, fanny packs, and more.
 
Fastrack is betting big on this collection and expects strong sales during the upcoming festive season.

Talking about the collection, Ananya Panday in a statement said: “I'm really excited to introduce the latest, chic and very versatile all-new collection, Fastrack Ruffles. It has been designed to make a bold statement with a sophisticated and elegant flavour to it.”
 
Ayushman Chiranewala, marketing head at Fastrack added: “With a successful launch of Fitouts, the first collection under Fastrack x Ananya Panday collaboration, Fastrack is all set on its fashion journey with a second launch - The Ruffles. As the market scenarios continue to recover with the increase in excitement around the festive season, the young divas have a reason to dress up and celebrate. We're betting big with the collection and confident it will touch a chord with our audience and be a hit.”
 
The Ruffles collection will be available in all Fastrack stores and on the official website of Fastrack and all other e-commerce websites.