Fashionista to hold four shopping fairs in March and April
Multi-brand Tier 2 shopping fair Fashionista will hold events in Aurangabad and Coimbatore and its Tier 3 focused fair Fashionavya will hold events in Kolhapur and Salem, this March and April.
Business-to-customer shopping fair Fashionista’s spring events schedule aims to enable fashion and lifestyle brands to reach customers in non-metro locations and respond to tier 2 and 3 shoppers’ rising demand for branded apparel. Following a number of events at the beginning of the year, Fashionista will take place in Aurangabad from March 2 to 4 at the city’s Welcomhotel Rama, the event announced on Facebook.
The exhibition, which will take place with social distancing measures in place, will feature product categories including ethnic wear, fusion wear, jewellery, handbags, footwear, and gift items, among others. Bridal wear will also feature for the spring wedding season.
Then, from March 13 to 14, Fashionavya will take place in tier 3 city, Kolhapur at Sayaji. Fashionavya will feature a similar brand selection to its tier 2 counterpart, but with more of a focus on rural shoppers’ needs.
From April 2 to 4, Fashionista will take place at Coimbatore’s Vivanta Coimbatore Hotel. Finally, from April 6 to 7, Fashionavya will hold a spring edition in Salem’s CJ Pallazzio.
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