Fashion Yatra to bring over 60 brands to Hyderabad for shopping fair
Business-to-customer shopping fair Fashion Yatra will return to Hyderabad this spring and showcase over 60 fashion and lifestyle brands on February 13, at the metro’s Taj Krishna Hotel, in Banjra Hills.
Fashion Yatra’s upcoming edition will feature product categories including traditional wear, western wear, fusion wear, jewellery, accessories, handbags, footwear, gift items, and textiles, among other items. Bridal wear for the spring wedding season will also feature. Most participating brands will be in the bridge-to-luxury segment of the market and social distancing measures will be observed.
Featured brands this edition will include Gahanasingh, The Blooming Lily, Sanam Tamanna, Tasuvure by Sonal Saraf, Preevin Designs, Anshikaa Jain, Pink Polka, Kaveri, Alok Baid, Amazing Jewel, Selcouth by Richa Shah, Soup by Sougat Paul, Ektaar, Renuka Fine Jewellery, Breeze Sarna, Alankrit Weaves, Gaurika Mosi Jewellery, Shivani Tijori, and Love P Organics among others. The event aims to give brands a platform to reach new customers in Hyderabad and expand their distribution network.
Kamini Saraf launched Fashion Yatra in 2006 and also runs shopping fair Pretx. Saraf is also the owner of multi-brand luxury Indian fashion boutique Angasutra in Hyderabad and works as director of steel business, Radha Smelters Private Limited.
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