Eyewearlabs collaborates with Rannvijay Singha, for new collection

By

Maverick Martins

Published
Jan 10, 2022

Eyewear retail brand Eyewearlabs has collaborated with actor and television personality Rannvijay Singha to launch the ‘RV X Eyewearlabs’ collection.
 

Singha has also been signed as the brand ambassador for Eyewearlabs and the brand’s expects his popularity among the millennials to drive sales.
 
The actor also is confident of the new collection striking a chord with the youth and sees huge growth potential for Eyewearlabs in the Indian market.

Commenting about the association, Rannvijay said in a statement, “I have been wearing Eyewearlabs sunglasses for a few months now, and the quality is too good. After using the sunglasses, Eyewearlabs reached out to me for a collaboration that I couldn't refuse and now we are working together on a collection - ‘RV X Eyewearlabs’ that will be a reflection of my style.”
 
Mehul Jakharia, founder and CEO of Eyewearlabs added, “When Eyewearlabs reached out to Rannvijay he was more than thrilled to design his own sunglasses. He spent months conceptualizing designs for his sunglasses. After a series of zoom call discussions, the team finalized four designs that were a seamless representation of Rannvijay’s bold and authentic fashion sensibility.”
 
Eyewearlabs was founded in 2017 and currently sells exclusively through its website.