Eyewear brand Numi launches in India
today Feb 13, 2020
Eyewear brand Numi Paris has launched in the Indian market with its ‘Global Collection 2020’, featuring avant-garde sunglasses and optical eyewear, ahead of plans to build an offline presence in the country.
Numi Paris is now available in India though its dedicated e-commerce store, the brand announced in a press release. The brand plans to expand its retail footprint in India through a presence in multi-brand retail outlets.
“The brand will be sold through flagship stores and various points of sales globally,” Numi announced.
“Each Numi eyewear is created using Mazzucchelli1849, which is finest Italian acetate, Swiss TR90 High-Quality Metal with a two coat varnish in an electrostatic plant along with Japanese titanium nose-pad making each piece very special for the wearer with the exceptional aesthetic combination,” said the brand in a press release.
The brand, which launched in 2019, recently held a showcase event at Salons Marceau during Paris Fashion Week to present its latest products to a group of international buyers. The brand’s name means “new me” and Numi aims to emulate a Parisian aesthetic.
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