Jun 1, 2010
EU probes €1.28 billion Unilever-Sara Lee deal
Jun 1, 2010
BRUSSELS, June 1, 2010 (AFP) - European competition authorities announced on Tuesday 1 June a probe into a 1.28-billion-euro takeover by Anglo-Dutch food and cosmetics group Unilever of US giant Sara Lee Corp's personal care division.
"The European Commission has opened an in-depth investigation," said a statement from Brussels, highlighting concerns over deodorants, skin cleansing and fabric care products under the 1.5-billion-dollar deal.
"The commission's initial investigation has shown that the transaction would bring together a number of very important brands that currently compete against each other," it added.
The European Union's competition commissioner said "significant overlaps" on "everyday" household products would skew market shares in some countries, leading to fears of "higher prices for final consumers."
The commission has until October 5, 2010 to take any further action, with the companies yet to come up with remedies for its concerns.
Separately, Brussels is already due to decide by June 17 what to do about worries over Procter & Gamble's purchase of Sara Lee's air fresheners division.
The Sara Lee personal care business posted sales of more than 750 million euros in the 12 months to June 2009, according to Unilever at the time of announcing the deal in September.
Copyright © 2022 AFP. All rights reserved. All information displayed in this section (dispatches, photographs, logos) are protected by intellectual property rights owned by Agence France-Presse. As a consequence you may not copy, reproduce, modify, transmit, publish, display or in any way commercially exploit any of the contents of this section without the prior written consent of Agence France-Presses.