×
167
Fashion Jobs
SH MATRIX ENTERPRISES
Sales Manager
Permanent · Gurugram
BGPS MANAGEMENT SOLUTIONS PRIVATE LIMITED
Area Sales Manager
Permanent · Ahmedabad
RYPE FINTECH PRIVATE LIMITED
Opening For Channel Sales Manager
Permanent · Bengaluru
PEOPLE ALLIANCE WORKFORCE PRIVATE LIMITED
Asst. Manager Quality / Quality Line Officer- Garments Industry
Permanent · Bhiwandi
ANJNEY
Sales Manager/ Area Sales Manager - Industrial Products
Permanent · Ahmedabad
SH MATRIX ENTERPRISES
Sales Manager
Permanent · Gurugram
PROPERTYXPO.COM
Area Sales Manager| Real Estate Portfolio Management | Gurgaon
Permanent · Gurugram
DLIGHT ENERGY PVT. LTD.
Hiring For Area Sales Manager | Pune/ Nagpur | d.Light Energy
Permanent · Pune
NATURELAND ORGANIC FOODS PRIVATE LIMITED
Area Sales Manager (Chennai)
Permanent · Chennai
NATURELAND ORGANIC FOODS PRIVATE LIMITED
Area Sales Manager (Maharashtra)
Permanent · Mumbai
EXTRAMARKS EDUCATION
Area Sales Manager- B2B Sales
Permanent · Nashik
OLIVE GREEN CONSULTING LLP
Urgently Looking For Area Sales Manager
Permanent · National Capital Region
DEEP CHAND DIALYSIS CENTRE PVT. LTD.
Immediate Joining For Area Sales Manager @ Kolkata
Permanent · Kolkata
MEDLEY PHARMACEUTICALS LTD
Area Sales Manager/ District Manager - Bhopal
Permanent · Bhopal
DREAM HOME PLASTO WARE IND
Production Manager
Permanent · Alwar
MEDLEY PHARMACEUTICALS LTD
Area Sales Manager/ District Manager - Bhopal
Permanent · Bhopal
EXTRAMARKS EDUCATION
Area Sales Manager- B2B Sales
Permanent · Nashik
TITAN BIOTECH LIMITED
Area Sales Manager
Permanent · Hyderabad
OPERA CLOTHING PRIVATE LIMITED
Production Manager For Garment Manufacturing Factory
Permanent · Daman
FEDBANK FINANCIAL SERVICES LTD
Area Sales Manager For Gold Loan - Chennai
Permanent · Chennai
DR MEDITECH SURGICAL AND DIAGNOSTICS INDIA PVT LTD
Production Executive / Production Manager (Biochemistry & Hematology
Permanent · National Capital Region
INFEXN LABORATORIES PRIVATE LIMITED
Medical Representative/ Area Sales Manager
Permanent · Navi Mumbai
Translated by
Nicola Mira
Published
Jun 20, 2019
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Etudes: an arty street ballad from Paris’s rooftops

Translated by
Nicola Mira
Published
Jun 20, 2019

French label Etudes couldn’t have chosen a better venue to present its Spring/Summer 2020 men's and women's collections on Wednesday than this building site in the heart of Paris, amidst white dust and unfinished walls. Indeed, the swathes of black paint suggesting a striped pattern on a white outfit, or the daubs of white colour smearing the hem of a pair of black trousers, a blue jacket or a beige suit, seemed to have been produced inadvertently on the site.


Etudes, Spring/Summer 2020 - ph Dominique Muret


The designer trio behind Etudes, Aurélien Arbet, Jérémie Egry and José Lamali, worked painstakingly on textile treatment this season, creating a collection of suits, shirts, overcoats and knitwear with something of an unfinished look, the items seemingly blemished or eroded by time, the colour palette at once intense and muted. A pair of orange trousers splotched with dark smears looks like a camouflage outfit. Elsewhere, orange hues fade into yellow abstract shapes, creating an irregular tie-dye effect.

“All of these treatments, partly made using bleach and a succession of washes, as well as the spray-paint details, are handmade. The idea was to blur boundaries, playing with themes like illusion and diffusion,” said Arbet backstage. A creative approach that is closely associated with Etudes’s brand identity, rooted in visual art, graffiti and graphic design.

Etudes has often collaborated with artists, and for this collection it borrowed the large portraits by Canadian artist Chloé Wise to create printed motifs on shirts, gowns and long dresses in silk and viscose. Several necklaces with large pearls come from Mexico. Also worth mentioning is the rainbow-coloured tulle drapery created by Justin Morin to split the runway in two lengthwise, adding to the catwalk show’s ethereal ambience, with a view of the Parisian rooftops.

With its contemporary street style, Etudes - which recently shortened its name from Etudes Studio - combines a series of classic items with workwear and sportswear looks, featuring nylon trousers tapered at the ankle, loose parachute-style dresses, washed denim shirt-and-trousers sets sprinkled with large capital letters forming the label’s name. Another design theme features Wikipedia texts printed on white tunic shirts: “A collaboration stemming from a universal idea of shared knowledge,” said Arbet.

Etudes’s show, the 11th for menswear and the fifth for womenswear, also gave the label the opportunity to unveil its first, four-model eyewear line, which was developed internally.

Etudes was launched in 2012 by five co-founders (three in charge of creativity and two of operations) and generates a revenue of over €3 million. The label is distributed via its e-shop and 120 multibrand stores worldwide, and is growing by leaps and bounds notably in China. In Paris, Etudes operates a monobrand store and a concession at the Galeries Lafayette department store.
 

Copyright © 2022 FashionNetwork.com All rights reserved.