Entertainment One launches SO SO Happy cosmetics

By

Obi Anyanwu

Published
May 29, 2015

Entertainment One Ltd., the international entertainment company that specializes in the acquisition, production and distribution of film and television content, and Kelly Teegarden Organics announced on Wednesday the launch of the SO SO Happy cosmetics line. The line will debut this summer at health specialty stores.

"I'm so excited to launch this unique line of cosmetics; there are so many synergies between my brand and SO SO Happy," said Kelly Teegarden, CEO Kelly Teegarden Organics. "Both companies encourage their customers to make the most of who they are and to embrace a healthier happier lifestyle."
 
The SO SO Happy cosmetics line is the first all natural and organic, Ecocert certified makeup line targeted to young adults. Products include lipsticks and glosses, lip treatments and balms that are manufactured in US with non-GMO ingredients.

Entertainment One also introduced Card.com to the SO SO Happy licensing program for branded debit cards.

Earlier this month the SO SO Happy brand launched its Spring 2015 fashion collection from Iron Fist. The apparel line debuted on popular e-tailer DollsKill.com.