Elahe to hold The Urban Bazaar pop-up in Hyderabad
today Nov 27, 2019
Multi-brand Indian fashion retailer Elahe will hold The Urban Bazaar pop-up shopping event on December 5 at its boutique in Hyderabad, to bring a range of up-and-coming brands to the city for the winter season.
Elahe Urban will hold a multi-brand pop-up next Thursday ahead of the winter wedding season, the brand announced on Facebook.
The event will see Mayank Anand and Shraddah Nigam showcase its latest collection of colour-blocked, loose fit dresses. The brand’s relaxed take on femininity highlights its use of luxury textiles and fine tailoring. Fusion wear brand Umbar will retail its range of dresses featuring cross stitch detailing and elegant silhouettes and Koai will bring along its range of floral printed dresses.
Mayabazaar will present its modern take on traditional ethnic jewellery with bold and chunky necklaces. Stephany Souza’s resort wear will also feature at the pop-up with draped maxi-dresses in vibrant hues designed for winter vacations. Enech will bring along its delicately feminine dresses with vintage inspired embellishments and Half Full Curve will retail its fusion wear and occasion wear.
Elahe also recently hosted Pankaj and Nidhi at its Kolkata boutique on November 26. The brand presented its latest collection 'Mosaiq' in-store, which features both couture and ready-to-wear pieces in grey and silver hues.
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