Published
Dec 10, 2019
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Ejohri raises Rs 7 crore, plans to expand presence in India

Published
Dec 10, 2019

Ejohri Jewel Hub Pvt Ltd, an omni-channel jewellery start-up, has raised $1 million (Rs 7 crore) in its latest funding round from a host of investors led by Rajesh Ranavat.


Ejohri raises Rs 7 crore, plans to expand presence in India - Ejohri


Ejohri will be using the funds to expand its presence in the Indian and overseas markets. The company also plans to strengthen its customer base and expand its services to over 1,000 jewellery retailers.

The company currently offers its services to more than 100 jewellers across India. Some of the jewellers who sell their products on its platform include PNG Jewellers, Ranka Jewellers, Waman Hari Pethe, and DP Jewellers, among many others.

Commenting on the funding, Ejohri co-founder Jignesh Mehta in a statement said:  “We are extremely fortunate to have like-minded investors who are not just funding our growth but are also closely involved with the strategy of the business.”

Shailen Mehta co-founder added: “Ejohri platform allows customers to choose from over 18,000 designs from different retailers across the country. There are significant opportunities in leveraging value across the fragmented jewellery supply chain.”

Mumbai-based Ejohri functions as an online marketplace and as a discovery platform for offline retailers. It showcases products from its on-boarded jewellers and allows customers to buy products online and offline at the physical outlets of the jewellers.

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